Concerts, shows and singles: D-Town movies are full of promotional songs

When the creators of Love Ni Bhavai released the song Vhalam , little did they expect that it will go on to become a mega chartbuster. The song helped the film gain tremendous popularity, as the makers used its mass appeal to promote the film through ‘Vhalam’ concerts during their on-ground promotions, even after the release of the film. While Bollywood has been using promotional songs to good effect for a while now, it was not a craze in Dhollywood until very recently. But with D-Town filmmakers finally realizing the potential of promotional songs to create a rumor about their films in these highly competitive times, it is quickly becoming an effective tool for promoting a movie. And it is not surprising that more and more filmmakers invest in creating separate compositions to maximize their unbeatable appeal. Algari from Cheelzadap , Nazam Navi from Dhunki , Aag Lage from Vijay Path pista from título from Kachindo u otras canciones próximas a estrenarse pronto, D-Town ahora está ansioso por maximizar el alcance from una película con algunos toques from pies y números puntiagudos.

PROMOTIONAL SONGS HAVE A BETTER RECOVERY VALUE

Muchos sienten que la música tiene una conexión más fuerte y un valor from recuerdo más largo, debido a que las canciones juegan un papel fundamental en llevar una película a un gran número from personas. Una canción compuesta especialmente para promociones proporciona múltiples beneficios para una película, se puede reproducir en diferentes eventos promocionales, además from usarse en varios medios como canales from música, estaciones from radio, plataformas from redes sociales y aplicaciones from música móviles. De esta manera, las canciones promocionales proporcionan vías más amplias para llegar a la audiencia. El compositor from música Maulik Mehta dice: “Si un actor sube al escenario e interactúa con el público, no se registrará con la mayoría from las personas. Pero si él/ella baila en una canción que es alegre y tiene un atractivo pegadizo, la gente lo recordará fácilmente. Esa es la ventaja que proporcionan las canciones promocionales .

While teasers, trailers and posters have their own limitations as promotional material, music has a larger reach. Says Amit Trivedi, who will soon make his debut in Dhollywood as a composer, “Promotional songs are great, provided they are made well. They definitely have a stronger impact and if used properly, they can provide a lot of impetus to a film. ”

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