If Ala Vaikunthapurramuloo's record breaks soon, it would mean that Tollywood is progressing at an accelerated pace: Allu Arjun

Directed by Trivikram , Ala Vaikunthapurramuloo is being promoted as one of the greatest successes in Telugu movie industry.

Funded by Haarika Hassine Creations and Geetha arts , the movie hit screens during Sankranthi. The makers held a grand success meet in which dealers and exhibitors participated.

Speaking there Allu Arjun said, “Many dealers previously asked me why they’re never invited to success meets. And I would always say that I’ll invite them after I’ve scored a blockbuster of this magnitude. Ala Vaikunthapurramuloo is that movie for me now and I have the audience to thank for that.” He added, “ Geetha arts is not just a production house, it’s also a distribution company, so I know the kind of effort that goes in. If the movie ’s unit’s efforts are half of it, the other half is the dealers ’ efforts to bring the movie to the audience.”

Claiming that if Ala Vaikunthapurramuloo's record is broken soon, it would mean that Tollywood is progressing, he said: I think if Ala Vaikunthapurramuloo's record is broken soon, it would mean that Tollywood is progressing at an accelerated rate. I am personally happy with the success but it is a passing phase.

Adding to that he also urged the audience to not imitate him by smoking, in reference to the song Sittharala Sirapadu from the movie , "Another disclaimer to be noted here is that I smoked a cigarette in Sittharala Sirapadu song, which became a huge hit. But I urge youngsters and adults to not imitate me by smoking cigarettes. I don't smoke in real life either and am completely against it as it is injurious to health. Also, I have to thank my army who have been by my side all along."

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